Essentials of ROI Methodology

In this eight-week session you will learn how to measure ROI using the exclusive Phillips ROI Methodology™.

Key topics include:

Why ROI?
1.Activity-based vs. results-based evaluation
2.Emerging views of human capital
3.Setting investment levels

Overview of ROI Methodology
1.Key elements of ROI
2.Evaluation objectives and planning
3.Converting data to monetary value
4.Identifying intangibles

Initial Analysis and Planning
1.Linking needs assessment with evaluation
2.Developing objectives
3.Completing the data collection plan and ROI analysis plan

Case Study
1.Data collection
2.ROI Analysis
3.How to make evaluation work
4.The business case for Emotional Intelligence (EI)



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