BABC/MABC in Entrepreneurship

Obtaining a bachelor in business communications in entrepreneurship is a great way for enterprising students to learn the most important aspects of what makes new ventures succeed or fail. The degree will impart a strong communications background, necessary for excelling in entrepreneurialism and business, covering such fundamentals as business writing and using the internet as an effective communications and outreach tool. Further, the degree concentrates on analyzing new businesses for viability and stability, as well as the all-important tasks of writing business and marketing plans. Many new ventures skip writing a business plan, only to find out later that they are unsure of the specifics of their own industry or how they will make money. In addition, a sound business plan is an essential step toward receiving funding, loans, and earning any business credibility.

The degree will provide graduates with a bachelor’s degree, but will also provide a head start toward a master’s in business communication, which may aid any graduate in finding work. The program trains graduates in the rigors of starting a new business, making it ideal for those looking to enter into a private practice of their own. The strong background in business communication skills will also make the degree a viable choice in any profession that requires writing, communication, outreach, and networking, like in public relations or as a social media liaison. Graduates will also make great consultants for other businesses looking for help in their existing or start-up businesses.

Example Courses

  • Fundamentals of Entrepreneurship
  • Feasibility Analysis for New Ventures
  • Business and Marketing Plans for New Ventures

Potential Industries

  • Private Practice
  • Consultancy
  • Communication

Colleges Offering Degree

  • Jones International University



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